Posts Tagged ‘Sustainability’


Rethinking “Sustainability” in International Media Development

September 9, 2009

Look13040As an international media developer, I am frequently bombarded with concerns regarding sustainability and evaluation. Media development, particularly journalism development, is a very tricky field to create project sustainability, and an even trickier field to evaluate using the tools of the day.

The difficulty with journalism development sustainability is that journalistic outlets – newspapers, magazines, radio, etc. – face a whole slew of economic, social, and political barriers, including limited advertising revenue due to an undeveloped marketplace, a culture unused to how such outlets operate in a marketplace, cultures that distrust information openness, governments with a history of censorship, the list goes on. There are a lot of forces working against them, and few if any working for. Read the rest of this entry ?