Posts Tagged ‘Facebook’

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New Media and The Middle East – Challenging Authority in Egypt

September 26, 2009

3010243499_52df7e2a27_oNew media, especially social media, are playing a significant role in challenging authority and states in the Middle East. This is the first post in a series I will publish on examples of how new media are being used toward this end. Egypt will start off this series.

Egyptians have begun using online social-networking tools like blogs, Facebook, and YouTube as tools of dissent against the existing authority.  This is significant given that the reigning president, Hosni Mubarak, is seen as a dictator—in fact, one of the world’s ten worst dictators—and his reign has been marked by human rights abuses and acts against freedom of expression that have warranted calling him one. Read the rest of this entry ?

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Time to Put LiveJournal Out of Its Misery (A Note to International Media Trainers)

September 5, 2009

638335723_b785e0009b_oNormally, I focus more on promoting things done well rather than rail against things done poorly. But, I gotta say, there’s room for exception in some cases. Enter:  LiveJournal. I’m sorry, but I kinda think the world would be a better place without LiveJournal, given the available alternatives.

Sure, it would leave a huge number of people who use it to blog, express themselves, connect with others, create networks, social network, and whatever else they do, out in the cold. Particularly in eastern Europe, in places like Russia and Ukraine, where LiveJournal has a commanding lead in the blogging platform market. But, while my party line tends to be “try NOT to make things any harder in developing and transitioning countries, because they are hard enough already”, with LiveJournal I have to take a longview, pragmatic, and perhaps short-run heartless stance and say, “Cut the cord. You’ll thank me for it”.

Because, to everyone still on LiveJournal, I have to say:  in the end, all this platform’s doing is holding you back. It really is subtraction by addition. And besides, there are so many other options that are much, MUCH better.

Okay, here are my bones to pick with LiveJournal (and trust me, running through this is going to hurt me more than it is going to hurt you, LiveJournal devotees): Read the rest of this entry ?

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MediaNext: Facebook Pages for Journalists and NGOs in Ukraine

August 31, 2009

87469124_629d5b3db9During my training on Facebook in Ukraine, figuring out how to use the Translations application on Facebook to translate Facebook to Ukrainian and Russian opened up the possibility of training Facebook Pages. Of course, about a week later, I discovered that Facebook had simplified the process by putting a link in the lower left corner of every page that can easily be clicked to switch languages, saving a lot of explanation time. The funny thing about all of these Web 2.0 sites is that they upgrade without being too loud about it. There’s a lot of serendipity to working with them.

I really became a fan of Facebook Pages during this training, when I saw how much they could do for journalists and NGOs that just isn’t that easy to do elsewhere. I came to understand just how extraordinary they are as a marketing and communication tool. And in the context of Ukraine, it was clear that they presented a paradigm shift in how journalists and NGOs relate to the internet. Here’s essentially what I trained: Read the rest of this entry ?

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MediaNext: Facebook and Social Networking – Training Links I Used in Ukraine

August 6, 2009
Here are the links I used during my MediaNext training seminars on Facebook, Vkontakte, and Social Networking for Ukrainian journalists and NGOs in June and July. You will find examples of how these tools are being used by journalists and NGOs (case studies, if you will), links to articles with statistics and trends in these tools, and other misc. links backing up with at I was training. You will also find at the bottom a section of “helpful links” and one on “Facebook Tips”. I was working with co-trainers, so these aren’t all of the links we used in our seminars. But, this gives you a good base.

Three other things to note:

  1. Languages – You will see that some of this is occasionally in Ukrainian or Russian. In those instances, I tried to provide an English translation to make it easier to read for non-speakers. In some cases, I have used Google Translate to translate into Ukrainian. Be careful with these, because occasionally the translations are a bit funny. However, they are close enough to be informative. Also, ideally I would have a Russian version, Ukrainian version, AND an English version. But, time is finite.
  2. Downloadable Version – I have also created a downloadable PDF version that might be a useful alternative for you. Please let me know if you have troubles with this, and I could post a different version.

I hope these links below will prove useful for you. I tried to stay current, using links and info only from 2008 and on. I’d love to hear any thoughts, questions, or feedback on any of this. Enjoy! Read the rest of this entry ?

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MediaNext: Training Materials for Facebook Pages and Groups, in Russian and Ukrainian

July 17, 2009

In this post, you will find links to documents I created that explain how to use Facebook Pages and Groups in Ukrainian and Russian. If you click on the links, you should be able to download Word docs. I have also provide the links to the original English versions of each of the Facebook pages.

Unfortunately, I have been unable to find these instructions available in Ukrainian or Russian, so I had to translate them myself. I used Google Translate to do it. The translation will probably be a bit funny at times. Better than nothing, right? The text comes from Help Center pages on the Facebook site. I would have just run those pages themselves through Google Translate, and provided the links below, except that Facebook has been programmed in a way that won’t allow Translate to actually translate these pages. To get around this, I copied the text itself over to Translate, translated it, and then dropped it into Word docs. Therefore, this information will have to be from these documents I uploaded.

Also, here is a blog comparing benefits and drawbacks of Facebook Groups and Facebook Pages

Enjoy!

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MediaNext: Training Facebook in the Land of Vkontakte

July 15, 2009

3704908885_46773f4ba4_oSo, you are sitting in Ukraine, and you are wondering, “Do I train Facebook or do I train Vkontakte?” If you understand what both can do, which one is more powerful, you think the answer’s easy—Facebook. Then you realize that Vkontakte is the website that gets the most traffic in Ukraine, among ALL websites. Yeah, it’s that popular. Facebook? #36.

Do you train the more powerful tool? Or, do you train the tool that everyone is already using? If your goal is to train skills that add a lot of value and power, using a site that is #4 in the world, and will therefore catch you up with everyone else in the world, you go with Facebook. If your goal is to tap into large groups of people in your country, you go with Vkontakte.

This presented me with a real dilemma. On the one hand, my mantra for the whole training was to “go where they already are”. Social networking doesn’t groove so well if you go somewhere dead (and by dead, I mean like when you walk into a bar or a restaurant and the serving staff all look up at you at once, happy to finally have a customer). On the other hand, this is Facebook we are talking about. Facebook can flat out haul ass compared to Vkontakte. It can do so much of what I wanted our trainees to go home knowing how to do that Vkontakte simply can’t. Read the rest of this entry ?

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MediaNext: Heading Back to Ukraine

July 9, 2009

Kharkov_Freedom_SquareWell, looks like I’m on the Ukraine commute, as my friend, The Goat, pointed out. I’m heading back to Ukraine today to do another set of New Media trainings with Internews-Ukraine. For the most part, these will be the same trainings. Just some tweaks here and there. The big difference is we are hitting new cities. The first will be in Kyiv, like before, but will draw in some journalists and NGOs from Vinnytsya. Then, we head to Odesa for two days on the beach, um, I mean, trainings. Finally, to Kharkiv.

I can’t decide which I am more excited about. Odesa or Kharkiv. I’ve been to Odesa before. But it’s Odesa. On the Black Sea. And this time, it will be July, instead of March. Or April. Or whenever I was there with my wife in 2006. Should be a lot more fantastic. Though, Odesa’s a pretty cool city, regardless. So it wasn’t like it was terrible before. Even when it is cold, hey, you are still at the beach, right? Read the rest of this entry ?

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MediaNext: Training Online Social Networking in Ukraine, Americanskiy Style

June 27, 2009

This is how social networking is really done.

Teaching social networking in Ukraine is a fascinating experiment in “how can an American, with a rather different concept of social networking from Ukrainians, explain this concept and the tools to be used with it in a useful way for these trainees, and not offend anyone in the process?” 

The main tools for our social-networking session were Vkontakte and Facebook (not excluding all the other tools that qualify as “social networking”, like LiveJournal, YouTube, Podfm.ru, all things Yandex. However, before we got into the tools, it was important to explain social networking. After all, the tools aren’t the end, they are the means to the end. 

So what was the end in the case of this session? First, to help them understand the basic principles of social networking, and connect them to these tools. Second, to help people understand how social networking will help them as journalists, media activists, and NGO strategists. Third, to confuse people, and offend them, as little as possible with my “American” perspective of America, and more importantly, Ukraine. Read the rest of this entry ?

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MediaNext: If You Can Play Donetsk, You Can Play Anywhere

June 24, 2009

IMG_7448I figured something would be different about this New Media training experience in Donetsk, vis-à-vis the west, since I had arrived with my share of preconceptions. Yet, I wondered, “Could I go a whole two days of trainings only to learn that there was nothing tangibly different? Did there need to be something different?” Certainly and no, of course.

It took me a while to put my finger on something that struck me as different about training New Media here. Everything began more or less like the other two, or at least it seemed to. But that could easily have been the fact that I had come in more focused on what I had planned to present, rather than how they were reacting when they first entered the room, or those first few sessions. I wanted them to come away significantly impacted by what we were there to teach. Since all I could really control was myself, I set my sights for that zone that we hear about in great athletes—that place where all ego strips away and all that remains is reflex. Assuming I was capable of this, of course.

It wasn’t till lunch that “it” started to sink in.

I joined the trainees at the big table, in the café where we ate lunch, to see if I could connect with them. If there’s one thing I have found it easy to connect on with Ukrainians, it is food. All I’d have to do is ask some questions, make some comments about food, get people talking food. Ice would be broken. Now was a good time to set the tone for the rest of the training, build those bridges that would open things up for the remaining 3/4s of the sessions. Time for some food talk. Read the rest of this entry ?

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MediaNext Training: The Internet is Not Your Friend

June 17, 2009

IMG_4184Sometimes, the Internet can be your worst enemy. Well, I should say, your Internet connection. But I won’t, because really the enemy is the Internet.

Everything was fine with our Internet connection in Kyiv. Of course, you’d kind of expect that, because it’s the capital, and Internet connections tend to be better in capitals, right? Two days, the Internet connection was the least of our problems (not that we had a lot of problems).

Then, we got to Lviv, and our Internet connection at the training dropped a bomb on us. It planted itself in the foundation of our sessions, and exploded into a burst of shrapnel that ripped through our structure, shredding flesh and concrete and electrical wiring and everything else in its path.

Let me tell something that I am now a expert of:  It is QUITE a challenge to train people how to use Internet tools when your connection won’t allow you to load Webpages. Trust me on this. It might take a while to fully comprehend. Especially for those who have been using broadband so long that they’ve forgotten what dial-up was like, and just how creative you have to be to make the best use of your time to avoid losing half your day to page loads.

Needless to say, a lot of other adjustments in our training were needed.

YouTube videos were suddenly difficult to show, since they require so much bandwidth to watch. I had been planning on providing links to people so they too could click on the various videos I was showing, should they so desire. But, during the disaster that was quickly becoming our attempt at having everyone load Webpages, I backed off on this idea of providing a whole mess of high bandwidth links.

My blogging strategy session wasn’t so bad, because I was mostly talking and loading pages. And I could kill a lot of download time talking stats and how to think about blogs. Good think I had this information on my hard drive, and didn’t need to keep loading pages just to get this info.

Twitter wasn’t so bad either (compared to what was to come), because we weren’t showing a lot on Twitter. Mostly just how to send messages, how to find and follow people, some examples of news organizations using Twitter, and a lot about how I approach Twitter for research and how journalists can benefit from this.

What was really challenging was when we had people actually working on these tools. For a number of sites, people had to register (I had recommended that we require people to register before the training, but only got my colleagues as far as telling the trainees to register for Twitter, because of it’s issues with many people trying to register at once from the same IP address, woo HAH). So, this made YouTube fun, especially when I walked them through how to create a playlist and their own channel. It easily doubled how long these activities took, given that we had to spend a lot of time enjoying the lovely green or blue of the load progress bar. And, some people’s connections were loading much faster than others, so some people got to sit and wait for others to catch up. How do you accommodate both? There’s only so much content I can tell them. This was a training to show them how to do something.

Yeah, we could just show them on our main computer, projected onto the screen, and told them not to do anything on the Internet, letting them just sit and watch. (Works GREAT!!! when you give people an Internet connection during a training and expect them not to wander). The rub here is that our feedback from the Kyiv training was consistently:  ”More practice!”

The beautiful irony here-like so many that life loves to gift us no matter how much we try to prepare for everything that can go wrong, Murphy-is that we tweaked our sessions to give the trainees in Lviv a lot more chance to practice the sites we were showing. Man, I was so ready to blow their minds with practice (and of course fully expected to hear “More theory and cases!” on our feedback forms).

Then came my “Facebook and Social Networking” session. I’m not going to relive the gore and the devastation for you. Sorry. But, I will say this. As you should expect, I most certainly began my session with, “Hey, everybody, let’s REGISTER!”. Yeah, that lopped off pounds of flesh. This was an experiment in how people can somehow manage to click the links I wasn’t asking them to click, and going off in completely wrong directions. I’d ask if everyone was okay, and a few didn’t seem to want to admit that they were very much on the wrong page and couldn’t find their way back. Or, a few had to go to their email and confirm their accounts, and though it was written in Ukrainian, there was some kind of mental disconnect preventing them from taking this action. Then, I had the great idea to show them how to create an RSS feed into their profile from their LiveJournal blogs. More flesh pounds. I never even got to how to feed Twitter to Facebook. There were a lot of blank screens and progress bars. And I had all these great examples of how various journalists and news organizations were using Facebook, a plan to show them how to create a group and a page, show them Causes, and perhaps even have a little fun with the search function-those ideas were leveled by the aftershock of the Internet connection. I think all I really did was confuse the begeebers out of them.

After the session, I asked Maxon, “How do you say ‘disaster’ in Ukrainian?” He said, “катастрофа”.

At least I was able to show them how to convert Facebook into Ukrainian in the beginning. I can only imagine what kind of disaster this would have been in English. (Actually, I would have stuck with Vkontakte).

So, you might ask, “Why are you saying that the Internet can be your worst enemy, and not your Internet connection?”

This is simple. The Internet promises us so much. Web 2.0 came along and made everything so easy, so quick. Every day, more and more people are doing more and more on the Internet. Because it is so easy, so quick. But, there is another side to this. A dark side, with snarling dogs, crying babies, and little devils that hate us and constantly look for ways to inflict trouble and harm. The Internet calms us into thinking that nothing can go wrong, that it will all be so simple. Just point. And click. And boom. A Webpage appears. Just like that. Except when you find yourself in the presence of a bad Internet connection. And you find yourself at a two-day training, telling everyone, “Oh, it’s so SIMPLE! This will CHANGE YOUR LIFE! All you have to do is… um… wait… and… well… on this page, once it finally loads, you will see… well… maybe we should just wait… it will be easier to explain when you see it… ah, technology…”

Thank you, Internet. You charmed me with your blissful offers of hope and promise. You lulled me to sleep in your arms. And finally, you ripped off your mask and revealed your other face. Friends don’t deceive each other like this.

Man, here’s hoping the Internet is our friend in Donetsk.

If anyone out there has any recommendations for how to approach a training situation like this, or would like to share their experiences, please do.

Author’s Note:  This is part of a series of posts on my experiences doing New Media trainings with Internews-Ukraine in June 2009, as part of their MediaNext initiative, in partnership with European Journalism Centre. These views are my own, and do not reflect those of Internews-Ukraine or European Journalism Centre. Just so we’re clear on that.

Photo: Me and Coffee McGee in front of what I understand to be a Ukrainian nationalist flag. Courtesy of MediaNext.